Pepe Jeans London’s RUBY and NEW BROOKE redefine womens denim trends

Fuelled by a passion for innovative cutting techniques and armed with eye for sexy silhouettes Pepe Jeans London continues to set the pace for women’s denim trends. Pepe Jeans London’s reputation as the hottest denim brand on the planet is underlined for Autumn ’12 with two of their latest block-rocking jeans styles, Ruby and New Brooke.

Both Ruby and New Brooke have been developed with trend-literate denim-lovers in mind and combine Pepe Jeans London’s unwavering attention to proportion and fit with the world’s most technically innovative washing techniques.